Our Portfolio
Penn State Wrestling
Collegiate Athletics — Media & Brand Partnership
Year:
2021
Timeline:
1 Month
Services:
Brand Strategy
SCOPE OF WORK
Short-form content production and photography for one of the most decorated wrestling programs in NCAA history. Scope focused on high-quality media built to make the program's identity resonate publicly the way their performances do on the mat — season content, match coverage, athlete photography, and brand-consistent social content designed to elevate recruiting perception and fan engagement.
OUTCOME
Delivered a media presence that finally matched the caliber of the program on the mat. Short-form content and photography gave Penn State Wrestling a consistent visual identity across platforms — bridging the gap between elite performance and elite brand.
